Should You Install Squirrly SEO or Yoast To Your WordPress Site?
By Stacy Ketiku
You can simply refer to Search Engine Optimisation (SEO) as a series of techniques and strategies implemented to ensure a website enjoys organic traffic. This means that without spending a penny on ads, your website is visible to the relevant audience. If you use WordPress as your Content Management System (CMS), there are so many SEO plugins available. However, if you are confused about whether to install Squirrly SEO or Yoast (which are the most popular ones), then you must keep reading. With the aid of SEO plugins, you do not need to be an expert in creating well-optimised content. The plugins are designed to analyse your site and let you know areas that require improvement. Now let’s take an in-depth look at both SEO plugins.
Squirrly SEO Plugin
Squirrly SEO for WordPress has been referred to by the company as, ‘the first-ever non-human SEO consultant powered by machine learning and cloud services. Basically, it works by surveying and analysing your site to discover areas that need to be reworked or optimised to provide better marketing results. It also goes ahead to recommend steps to improve your keyword research, ranking, content performance, and general SEO. The Squirrly SEO plugin is a premium tool that provides content creators, freelancers, agencies, and business owners with over 200 useful features. It works on WordPress sites and offers a 14 days free trial which can be cancelled at any time. In addition, with as low as $20.99/month you can start enjoying this plugin or choose other plans that suit your needs.
Features of Squirrly SEO Plugin
SEO Live Assistant helps in putting out a search engine and human-optimised content. Google SERP Checker is useful when targeting multiple countries as you are able to track your ranking for each country. Blogging Assistant ensures you have all you need in-one-place just to ease your content creation process. Focus Pages indicates areas that need improvement with the help of red dots and recommends what could be done better to achieve the ultimate green dot which means your content is ready for publication. Other noteworthy features include the Keyword Research Tool, SEO Audits, SEO Snippet Tool, XML Sitemap Generator, Duplicate Removal Tool, and more. Squirrly Co boasts of over 3 million downloads, 800 million keywords stats, and over 285% increase in traffic for their users. If you think these features are absolutely what you need to boost your visibility on search engines then you could join the over 6,455 B2B customers using this plugin.
Yoast SEO Plugin
This is one affordable SEO plugin for all types of businesses with a WordPress site. Yoast strongly believes that the ability to rank on search engines is a superpower everyone should possess. For this reason, they created a platform that is easy to use, result-driven, and very affordable. Unlike Squirrly SEO that has just 14 days free trial, this plugin offers a free plan (with limited features of course). Let’s take a look at some of the features of Yoast SEO plugin. Note that some of these features only apply to the premium plan so do check it out before opting in.
Features of Yoast SEO Plugin
- Indexables gathers data in WordPress and generally creates a better experience
- You can set Primary Categories for each post
- Tell Google what your page is about in the meta-description
- Analyses the readability of your website, recommends ways to improve it, and calculates the Flesch Reading Ease score
- Updates your content and prompts you to update things that haven’t been updated in the past 6 months
- Avoids duplicate content, keyword, or keyphrase. It also suggests internal links based on your content
- Preview your post on Google and social platforms (Facebook and Twitter)
- Content Insight helps to see if most used words within your content match the keyword used.
Apart from the above, there are so much more to enjoy with Yoast. Also, this plugin works well on WordPress classic or block editor. You can also start using the free plan then opt-in for the premium package if you deem fit.
Should You Install Squirrly SEO or Yoast?
Without any pressure, you could install Squirrly SEO or Yoast depending on your need as they both have quite different functionalities/features. However, now that you have gone through a quick rundown of some features of both plugins there’s really no need to pick anyone since they can both be used together. A small business might be sceptical to choose Squirrly SEO due to the monetary commitment involved after the 14 days free trial. It is important to remember that investing in a solution that has the potential to improve your business is never a bad idea.