Five Adsense Alternatives You Should Know About.
By Ayandola Ayanleke
When most people decide to monetise their website, the first obvious thing they do is subscribe to Pay-Per-Click Advertising and rightly so because PPC is one of the easiest ways to make passive income through your website. However, the mistake many make is to rely only on Google Adsense, when there are other Adsense alternatives you should know about. Google Adsense is the most popular tool but it is not the only option out there; there are many others to consider. And in this article, we will be listing some of the best Adsense alternatives you should know about.
Many website publishers are looking for direct advertisers to advertise on their website, but if you have tried this, you will know that this is not the easiest thing in the world to do. Well, that is where BuySellAds come in. If we called them online ads marketplace, we would be right because they work by connecting advertisers looking for the right websites to website publishers looking for advertisers. Once your website is approved, the platform will list your website and stats for advertisers to vet if they will like their ads on your website. And you also have the choice to reject ads that you don’t want on your site. The only downside is that their eligibility requirements are steep; you need 100,000 traffic per month to qualify and topnotch content.
Monumetric works on CPM (Cost Per Mille) instead of CPC (Cost Per Click) and this option translates to great pay rate if you do have steady blog traffic. They also offer ad unit variety including inline video ads, native ads, desktop display ads, and mobile-optimized ad units. You can partner with them either through a paid application if you have more than 10,000 monthly traffic and less than 80,000 or free application if you have 80,000 monthly visitors.
The ad network is run by Bing and Yahoo and they have several ads display options. They offer contextual ads that align with your content and because of the other benefits they offer, their requirements are also quite steep. They insist on the majority of your traffic being from the US, Canada, and the UK and you need to provide quality content as well.
Mediavine is one of blogger’s favourite platforms because of the benefits they offer. They have great customer service and they are readily available to attend to any concern. Besides that, they allow publishers to customise the ads that go on their blog based on their preferences. However, Mediavine does not approve websites with less than 50,000 visitors per month. They also insist on topnotch and uncontroversial content because of the need to protect the brand of their advertisers.
Ezoic is a Certified Google partner platform that is known for their great customer support system. Publishers are assigned Ezoic staff that put them through set up and that is available for any further enquiry or complaint. Also, they use machine learning to help you find the right ads combination that will translate to more money for you.
In conclusion, the reason it is important to explore your options before making a decision is that you get to choose what will work best for you based on your niche, your traffic and your preference. If you feel like you have only one option, you will settle. But thankfully, you have a lot of option because this list is not exhaustive and there are many more Adsense alternatives you should know about not mentioned in this article. Remember to look at the different options, what they offer before making the best decision for you.