Blog - Sharing Insights and Ideas

by Ayodeji Alofe on Ayodeji Alofe on Aug 9, 2021

The Major Differences Between B2B and B2C Marketing.

Marketing for B2B (Business to Business) and B2C (Business to Customers) businesses share a similarity in principle; the goal in both cases is to achi ...

by Ayandola Ayanleke on Ayandola Ayanleke on Aug 4, 2021

Basic Things to Know About SMS Marketing.

For some reason, when many business owners think of digital marketing, they think of social media marketing, SEO, PPC advertising and email marketing ...

by Ayodeji Alofe on Ayodeji Alofe on Aug 2, 2021

7 Easy Ways to Raise Funds for Your Small Business.

Finances are key to starting and running a business smoothly. However, sourcing for funds can be challenging, especially if you don't know where to go ...

by Ayandola Ayanleke on Ayandola Ayanleke on Jul 19, 2021

Essential Digital Marketing Metrics for Marketers.

Every marketing campaign is targeted towards achieving a certain goal, so it is easy to measure the success of a particular campaign based on the mark ...

by Ayandola Ayanleke on Ayandola Ayanleke on Jul 14, 2021

What to Look Out For in a Good Email Marketing Platform.

If you are a digital marketer or a small business owner who has applied digital marketing to your business, then I don’t think I need to tell you ho ...

by Ayandola Ayanleke on Ayandola Ayanleke on Jul 12, 2021

Google My Business Ranking Factors to Boost Your Visibility.

If you are yet to register your business on Google My Business, the best time to get on it was yesterday and the next best time is now. You can follow ...

by Ayandola Ayanleke on Ayandola Ayanleke on Jul 7, 2021

6 Uncommon Premium Email Marketing Platforms for Brands.

Let me start by saying successful email marketing campaigns can be achieved with free tools or free versions, especially if you are a small business o ...

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